carol carey

— By Carol E. Carey — Does your parking lot and exterior say your company is clean and inviting — or stark, dark and unsafe?     Deciding not to keep your parking lot and building exteriors clean and fresh can be as devastating for your location and your reputation as having a dirty, unkept interior. Unfortunately, many times, parking lot, sidewalk and exterior building cleaning repair and maintenance are the bottom tier of the facility maintenance departments’ priority list. The unkempt lot, building and sidewalks/apron of the store is …

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— By Carol L. Carey — Why hiring a professional pressure washer is good for business.   We no longer live in an age where negative remarks about service or cleanliness are written on a comment card and dropped in a box on the way out of a place of business. Now it’s as easy as snapping a picture and uploading it simultaneously to multiple social media platforms, all the while tagging your location and corporate office. Clicking a one-star and a quick negative, frustration-fueled comment on Yelp, Google Review …

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— By Carol L. Carey — How to control social media and news coverage of your establishment through effective, preventative pest control.   Facebook, Twitter, Instagram, YouTube, local news outlets and even national television cover everything: the good, the bad and the ugly — and not all publicity is good publicity. Contrary to the types of stories you want printed about your establishment, negative stories can “go viral” quicker than positive ones. If someone finds a rat in the produce section at a local grocery store, or food poisoning at …

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— By Carol L. Carey — It’s also what’s OUTSIDE that counts with customers. Your company has prepared by making sure the market research has been done, you have all the latest gadgets, toys, clothing and items everyone would want to buy.  Each location is stocked, product and staffing budgets are approved, but are you really prepared? Do you see what I see? Many companies plan and budget for interior cleaning and maintenance. They outline preventative maintenance programs for janitorial services, HVAC, flooring, painting and even lighting. Their focus is …

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