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Rubio’s Coastal Grill Partners with SMG

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer, employee and brand experience management partner to more than 500 brands, has formed a new partnership with Rubio’s Coastal Grill. The fast-casual restaurant chain specializing in Baja-inspired Mexican food selected SMG to improve real-time, prescriptive feedback across its guest journey. Based in Carlsbad, Calif., Rubio’s has more than 150 locations across California, Arizona and Nevada. Co-founder Ralph Rubio opened the first location as a walk-up taco stand in 1983 in San Diego’s Mission Bay, and the brand’s reputation and …

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Golden Corral Partners with SMG

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), an enterprise customer and employee experience management partner to more than 500 brands, has added a new customer experience partnership with Golden Corral. America’s largest buffet and grill restaurant brand chose SMG for its dedicated professional services, restaurant industry expertise and robust technology platform. “As our brand builds upon our comeback, and creates the strategic building blocks of our future growth, it will be critical to maintain a pulse on how our guests feel about their Golden Corral dine-in and off-premise experiences,” …

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SMG Partners with 85-Store Golf Retailer, Club Champion

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer, patient, employee and brand experience management partner to more than 500 brands, is working with specialty golf retailer Club Champion on a new customer experience management program. The nation’s top club fitter and builder chose SMG for its location-level insights, industry-leading professional services and focus on business outcomes. Established in 2010, Club Champion operates more than 85 locations in major markets across the United States. The specialty retailer offers club fitting and building, repair services, personalization and private events. …

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Taco John’s Taps SMG for Customer Experience Management Program

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer, patient and employee experience management partner to more than 500 brands, has partnered with quick-service restaurant franchise Taco John’s. The Mexican QSR brand chose SMG for its differentiated software with a service (SwaS) offering, deep industry expertise and robust integration capabilities. Spurred by record-breaking sales and rapid growth, Taco John’s needed an enterprise experience management solution that would allow it to capture guest feedback at nearly 400 restaurants and uncover customer insights throughout the customer journey. The brand partnered …

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SMG Partners with QDOBA to Manage Customer Experiences

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer, patient and employee experience management partner to more than 500 brands, has launched a new customer experience management program with QDOBA Mexican Eats. The Mexican fast-casual chain is working with SMG to drive program adoption, increase guest satisfaction and advance its customer experience strategy. QDOBA has launched the SMG customer experience management program to capture guest feedback and uncover customer insights across its nearly 750 locations. With feedback from across the customer journey available in the smg360® platform, QDOBA …

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Newspeoplevendors

Service Management Group Hires SVP, Retail Customer Engagement

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer, patient and employee experience management provider to more than 500 brands, has hired customer experience practitioner and thought leader Brian Dennis as senior vice president, retail customer engagement. He will collaborate with major retailers to change the way they do business, using customer feedback to deliver actionable insights across their enterprise. Dennis has more than 20 years of experience in customer feedback and retail management at Kohl’s Department Stores, Albertsons and SUPERVALU. As a best-selling author and keynote speaker …

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Service Management Group Partners with Sally Beauty

by Katie Lee

Kansas City, Mo. — Service Management Group (SMG), a global customer experience management, employee experience and brand research partner to more than 500 brands, has established a new partnership with global beauty products retailer Sally Beauty. The specialty retailer chose SMG for the actionable insights delivered through its technology platform and industry-leading professional services. With more than 3,700 Sally Beauty stores and 1,300 stores in the Beauty Systems Group network, Sally Beauty services both retail consumers and salon professionals with up to 10,000 products. Seeking to better understand and act …

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Service Management Group Partners with CKE Restaurants

by Katie Lee

Kansas City, Mo. — CKE Restaurants Holdings, Inc. has selected Service Management Group (SMG) to measure the customer experience for 3,000 Hardee’s® and Carl’s Jr.® locations in North America. In 2018, the program will expand to include an additional 800 international locations across 41 countries. SMG is a global leader in customer experience (CX) measurement, helping more than 450 brands around the globe to listen, understand and act on feedback and behavioral data.

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Wendy’s Teams Up With Service Management Group

by Katie Lee

Kansas City, Mo. — The Wendy’s Company has selected Service Management Group (SMG) to measure the customer experience in all of its North America and international restaurants. SMG is a global leader in customer experience (CX) measurement, helping more than 350 brands around the globe to listen, understand and act on feedback and behavioral data.

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