retailers

Fairfax, Va., Williamsburg, Va., and Glassboro, N.J. — Rally House, a premier retailer of officially licensed collegiate and professional apparel, team merchandise and locally inspired products, has formed new partnerships with George Mason University, William & Mary and Rowan University to serve as the official campus retail and bookstore merchandise operator beginning later this summer. Through these partnerships, Rally House will elevate the campus bookstore experience by delivering an expanded assortment of officially licensed apparel, gifts and spirit merchandise, alongside a modernized retail environment tailored to each university’s unique identity. …

Portland, Ore. — Snow Peak, the renowned Japanese outdoor lifestyle brand with a 68-year legacy, has opened its fourth North American retail location, in Seattle’s vibrant Fremont neighborhood. The store is the brand’s first new retail store since the opening of its SoHo location (now relocated to Brooklyn) in 2014. Snow Peak Seattle offers guests an immersive environment to explore Snow Peak’s carefully curated collection of camping equipment, outdoor living essentials and lifestyle apparel. In addition to product displays, the space will host gear demonstrations, community gatherings and outdoor education …

North Reading, Mass. — BRUNT Workwear, the boot and apparel brand for modern trade workers, has opened its first flagship retail store, marking a major milestone in the company’s rapid expansion from a direct-to-consumer powerhouse to an omnichannel retailer. Situated at 70 Main St. in North Reading, Mass., the new 3,000-square-foot storefront introduces a new kind of retail experience all under one roof. Since launching at wholesale stores across the country with a selection of its core product assortment in 2024, BRUNT has grown its physical retail presence in partnership …

Naples, Fla. — Zoom Tan has acquired all 23 South Beach Tanning Company corporate locations, bringing the company-wide total to 167 salons, signaling an accelerated expansion strategy and a deeper push into the tanning and wellness market. The transaction highlights ongoing consolidation across the indoor tanning space, as growth-oriented operators look to expand market share. The acquisition strengthens Zoom Tan’s position as a scaled, growth-oriented operator at a time when the retail sector continues to reward brands with strong fundamentals, disciplined execution and loyal customer bases. South Beach Tanning Company …