Rogers & Hollands Jewelers Debuts New Outlet Store Concept

by Katie Lee

Chicago — For the first time in its 117-year history, Rogers & Hollands Jewelers is launching a new discount store model, Rogers & Hollands Outlet, this April. Two Chicago-area Rogers & Hollands locations, one in North Riverside Park Mall and one in Golf Mill Shopping Center, have been selected to be rebranded, remodeled and reopened as Rogers & Hollands Outlet. 

“We are very excited to bring our first Rogers & Hollands Outlets to North Riverside Park Mall and Golf Mill Shopping Center,” says Amber Willmer, Rogers Enterprises’ director of social & digital marketing. “We feel that the outlet concept is a very good fit and will better meet the needs of our customers in these areas.”

Each of the stores will undergo a 1-day renovation before officially debuting as Rogers & Hollands Outlet on April 12, 2017 at North Riverside Park Mall and on April 20, 2017 at Golf Mill. Staff members at each location will stay the same.

Rogers Enterprises, Inc. is a growing fine jewelry chain with 81 stores across 10 states. Founded in 1910, this family-owned company operates under the names of Rogers & Hollands Jewelers and Ashcroft & Oak Jewelers, and is now the largest family-owned and operated retail jewelry chain in the country. For more information, visit

SOURCE: Rogers & Hollands Jewelers

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