mike mettler

Athens, Ga. — Zaxby’s, the premium quick-service restaurant brand founded in Athens, Ga., has hired industry franchising veteran Mike Mettler as its new chief development officer, while Mike Nettles, interim chief digital & technology officer, has been elevated to the position long term. “Franchising growth requires four things. A strong business model, a solid culture, passionate franchise owners and strategic areas to develop — Zaxby’s has them all,” says Mettler. Adds Nettles: “Zaxby’s has had a great ride thus far, but digital accessibility will be our ‘secret sauce’ for the …

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Sunnyvale, Calif. — Matterport, Inc., the leading spatial data company driving the digital transformation of the built world, has partnered with Orangetheory®, the fast-growing fitness franchise, which will utilize Matterport Capture Services to scan and create digital twins of all its U.S. studios, ensuring design and layout are consistent with global brand guidelines. With more than 1,250 studios across the U.S., Orangetheory’s operational teams will gain significant cost and time savings by enabling highly efficient collaboration, analysis and decision-making using digital twins of its studios remotely. “As we continue to …

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Boca Raton, Fla. — Orangetheory® Fitness has hired Mike Mettler as senior vice president of domestic franchise development. He will be responsible for overseeing the company’s domestic growth and expansion, as well as providing strategic leadership to assist the fitness franchise in achieving its goal of having more than 1,100 open studios worldwide by the end of 2018.

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