signage

— By Garrett Fishaw — Storefront crashes: the incoming cost you can’t afford.   60 times a day. More than 4,000 injured annually. As many as 500 killed each year. According to the Storefront Safety Council, those are the statistics for storefront crashes in the United States. There’s no argument anymore. Storefront crashes are an epidemic in this country and something that every business owner needs to be aware of when designing their storefront layouts. The Storefront Safety Council estimated that the cost of a car-into-building crash that does not …

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— By Garrett Fishaw — 4 ways to improve your curbside pickup and delivery services.   Curbside pickup and food delivery apps have taken the restaurant and grocery industry by storm. No longer do customers have to physically enter retail and restaurant locations to enjoy their products. Whether it’s a cheeseburger from McDonald’s or a week’s worth of groceries from Walmart, it can be had by logging into a mobile app, clicking a couple of buttons, and voilà, it’s either on the way or waiting to be picked up. Convenience …

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— By Cindy Price —   Before you start, find out the local sign codes and regulations.   One of the first things to do before opening up a business is to get a sign. Without a sign, you simply won’t exist in the eyes of the consumer. Signs also have a huge impact on your revenue stream. So where do you start and what do you need to consider? One of the first things you’ll need to do is find out what your local sign codes and regulations are …

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— By Cindy Price — Refresh your business with face replacements for signage.   Outdoor signs must be durable enough to withstand all kinds of weather that Mother Nature throws at them. Your sign is quite literally the “face” of your business, so it should look its best at all times. But when weather, age or other elements wreak havoc on it, what do you do? Outside of replacing the entire sign, a face replacement is a solid choice. The Basics: What is a Sign Face? Simply put, a sign …

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— By Dan Smith — Investing in the right commercial-grade digital signage is as strategic as a brand’s messaging.   Would you like fries with that? Increasingly, thanks to digital signage, the answer is yes. At quick-service, fast-casual and other national restaurants, digital signage and menu boards are gaining adoption and believed to contribute to increased sales. So it’s important that restaurants adopt technology that protects and augments those gains. There’s plenty of opportunity out there. According to the QSR Drive-Thru Performance Study, about 20% of brands deployed digital menu …

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Euless, Texas — Federal Heath celebrates its historic 120th year in business in March 2021. In the 12 decades since 1901, the company has grown from introducing the United States’ first electric-powered signs to becoming a trusted leader in all types of interior and exterior signage solutions, interior décor and design, specialty contracting services, and sign and lighting maintenance. “We are here today because of our hardworking employees who do what’s right and deliver exceptional customer experience at every interaction, time after time,” says Sid Rasnick, president and CEO. “Our …

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— By Garry Wicka — Giving peace of mind in uncertain times, digital signage displays help inform each and every customer and employee of store rules and government guidelines.   As retailers, restaurants and public-facing businesses of all kinds prepare to reopen amid ever-changing health guidance and local restrictions, the need to clearly communicate the latest health and safety information becomes absolutely vital for smooth operations and public support. For any type of business — from restaurants to boutique stores — one of the easiest and most non-invasive way to …

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Euless, Texas — In response to the COVID-19 outbreak, Federal Heath has converted its manufacturing capacity in order to build protective equipment for the medical industry. “We understand the sacrifices and heroic efforts our doctors, nurses, medical staff and first responders are making in order to keep us safe,” says President and CEO Sid Rasnick. “We have teamed up with a health partner to manufacture and supply protective face shields in record time to the medical industry.” The goal is to die-cut, assemble and ship 10,000 or more clear PETG …

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San Diego — Blair Sign Programs, a leading national sign and experiential design company, is marking its 25th anniversary. The company has achieved a reputation for excellence as a design/build company with a deep design inventory of custom sign and graphic solutions for national retail and commercial retail development. “Since our founding in 1995, Blair Sign Programs has experienced the evolutionary and, recently, revolutionary changes within the national retail and commercial retail environments,” says Scott Blair, the company founder and president. “We, too, have evolved and have experienced many exciting …

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— By Mike Folk — Sign maintenance options: they’re out there.   We’ve all seen them. Signs that have one or several letters burnt out. Even though we know what that sign says when properly lit, the appearance makes one wonder why that establishment hasn’t fixed it.  They spent a lot of money to design, build and install it — only to leave a bad impression and perhaps even send an unintended message. Why Maintenance Matters Noticing what’s wrong with other companies’ signs is easy when you’re their customer. The …

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