Tuesday, April 23, 2024
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maurice jennings

Newspeoplerestaurants

Biscuitville Promotes From Within to Name New CEO

by Katie Lee

Greensboro, N.C. — Kathie S. Niven, who joined Greensboro, N.C.-based Biscuitville Fresh Southern® in 2011 and became president in early 2018, has taken on an additional role as the company’s chief executive officer. Burney Jennings, who was formerly Biscuitville’s CEO, will become executive chair. “Kathie has tremendous passion and a deep knowledge of Biscuitville and its culture, and she’s fully prepared to assume the role of chief executive officer,” says Jennings (pictured at right). “Biscuitville has thrived under Kathie’s leadership as president during the last several years, and I’m thrilled …

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Newspeoplerestaurants

Biscuitville Names New Vice President of Operations

by Katie Lee

Greensboro, N.C. — Jeff Linville has been named vice president of operations at Biscuitville Fresh Southern®. For more than 20 years, Linville has served in various C-suite and senior management roles within franchised, private equity firms as well as other quick-service restaurants. “Jeff is a veteran of restaurant operations and senior management, having worked with some of the industry’s leading brands,” says Kathie Niven, president of Biscuitville. “He will take the lead role in the continuing evolution of Biscuitville operations. Jeff is an outstanding operator, and his people-first leadership style …

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Biscuitville Founder Maurice Jennings Sr. Dies at 86

by Katie Lee

Greensboro, N.C. — Biscuitville founder Maurice Neuborne Jennings passed away on September 19, having spent his last days surrounded by his family. He was 86. Jennings founded Biscuitville in 1966 first as Pizzaville, which became a community favorite pizza restaurant. In the mornings, biscuits along with a legendary jelly bar were offered at Pizzaville.  Demand for biscuits was so immense that Jennings opened the first stand-alone Biscuitville in 1975, serving only biscuits. Today, there are 64 Biscuitville restaurants in North Carolina and Virginia. Jennings’ son, Burney Jennings, is the chief …

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Biscuitville Names New Creative Director

by Katie Lee

Greensboro, N.C. — Biscuitville Fresh Southern® has named Stephen Swoap creative director. In his role at Biscuitville, he will continue to evolve and elevate the look of the brand and oversee the execution of its visual identity across its media platforms along with experiential branding opportunities to enhance in-restaurant experiences for guests.

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