franchise development

New York City — WHP Global, the parent company of Toys”R”Us, has partnered with leading omnichannel retailer El Puerto de Liverpool, SAB de CV to launch the toy brand in Mexico for the very first time. The partnership will bring Toys”R”Us to Mexican customers through standalone flagship stores and e-commerce. Toys”R”Us has experienced significant growth since its acquisition by WHP Global in 2021, doubling its footprint by 50% in 2022 with the national rollout in the U.S. at all Macy’s stores and recent launches in India, United Kingdom and Australia. …

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Minneapolis — Caribou Coffee®, a national premium coffeehouse and Panera Brands company, has signed several multi-unit development agreements to franchise more than 300 new locations domestically. Caribou Coffee expanded its franchise program in October 2021, marking the first time interested candidates had an opportunity to own and operate traditional franchise locations in the United States. In March 2022, Caribou Coffee announced the signing of its first multi-unit development agreement with Mike Mariola Restaurants to franchise locations in Ohio. Mariola and his team opened their first Caribou Coffee location on November …

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Miami — In first quarter 2023, Subway saw positive traffic and double-digit growth in global restaurant same-store sales, driven by its continued focus on menu innovation, modernization of restaurants and improvements to the overall guest experience, including digital. Kicking off the second quarter, in April, the brand also achieved its highest weekly average unit volume (AUV) in the U.S. since 2010. Q1 global results, compared to the same period in 2022: 12.1% increase in same-store sales. 11.4% increase in digital sales. Q1 North America results, compared to the same period …

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Nashville, Tenn. — Captain D’s, a leading fast-casual seafood restaurant, has converted a former Huddle House restaurant into its newest franchised location in Glennville, Ga. Owned by local entrepreneur Zuber Malek, the new restaurant will open on April 24; its grand opening kicks off a spate of Captain D’s conversions this spring in Georgia, including a former Bojangles in Savannah and a Dunkin’ in Marietta. The new Glennville restaurant features Captain D’s vibrant, coastal design and welcoming atmosphere, serving high-quality seafood with warm hospitality at an affordable price. With spacious …

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Pasadena, Calif. — Wetzel’s Pretzels is introducing Twisted by Wetzel’s, a never-before-seen street concept that amplifies the iconic brand’s classic pretzels to satisfy today’s millennial and Gen Z generations. From savory to sweet, the menu features new creations that are stuffed, topped and drizzled to ultimate pretzel perfection. The new concept will debut in California this spring. “Twisted by Wetzel’s embraces the magic or our core brand and elevates it to a whole new level, providing a bigger, bolder, more imaginative expression of Wetzel’s,” says Kim Freer, chief marketing officer. …

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Belmar, N.J. — Playa Bowls, a leading superfruit bowl shop, has appointed Dan Harmon as its new chief executive officer. As CEO, Harmon will leverage his extensive industry experience to accelerate the company’s overall growth strategies and performance. He succeeds Playa Bowls’ co-founder Rob Giuliani, who will remain engaged in the business as chief innovation officer and continue to play a critical role in Playa Bowls’ strategic development. “Harmon has an exceptional reputation for exceeding business objectives and franchisee relationships in the restaurant industry and will be a valuable asset …

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Chicago — Bobby’s Burgers by Bobby Flay is coming to the Windy City. Intelligration Capital BB, LLC (ICBB), the licensor and franchisor company for Bobby’s Burgers, has finalized the brand’s first franchise deal to propel the brand’s footprint across the neighborhoods of Chicagoland. Notably, the multi-unit agreement is introducing the ultimate burger experience to a new market while debuting Bobby’s Burgers’ first traditional, streetside restaurant model. The openings will bring an approachable Bobby Flay dining experience to all while maintaining a menu curated using only the highest quality ingredients. Well …

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Denver — Smashburger, a leading fast-casual restaurant chain known for its smashed-to-order-burgers, has launched its first Virtual Drive-Thru located at the newest corporate-owned restaurant in Houston. An extension of the traditional drive-thru experience, the Virtual Drive-Thru allows customers to seamlessly place an order online or through the Smashburger app, then pull through the designated parking lane where their food will be delivered to the driver by a Smashburger team member. First introduced at the beginning of 2022, the Virtual Drive-Thru prototype, coupled with Smashburger’s refreshed kitchen design, reinforces the brand’s …

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Athens, Ga. — Bruxie, an up-and-coming Southern California-based fast-casual concept known for its waffle sandwiches, chicken tenders and custard shakes, is set to open its first Georgia restaurant this spring in the Classic City. The Athens location will operate across from the University of Georgia campus, bringing Bruxie’s cool vibe to students, faculty and locals. “Athens is home to champions, and when you win back-to-back national football titles, we will build a Bruxie in your town — with winning recipes and menu items unlike anything else,” says Brett Gibson, operating …

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Newport Beach, Calif. — Mountain Mike’s Pizza, LLC, a leading California-based family-style pizza chain for more than 40 years, has inked a development deal that will bring five new Mountain Mike’s locations to greater Las Vegas by 2027. The new deal was signed by longtime Mountain Mike’s franchisees Dalvir Janjua, Kamaljit Singh and Manpreet Rai, who currently own and operate two Mountain Mike’s Pizza restaurants in Reno, Nev., and another location in Stockton, Calif. The first of the new Las Vegas-area restaurants is slated to open by early 2024. With …

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