Chicago — SMS Assist has hired Frank Kelly as its new senior vice president of customer service. In his new role, Kelly will be responsible for implementing cutting-edge customer service strategies and enhancing the overall SMS Assist customer experience.
people
Boca Raton, Fla. — Orangetheory® Fitness has hired Mike Mettler as senior vice president of domestic franchise development. He will be responsible for overseeing the company’s domestic growth and expansion, as well as providing strategic leadership to assist the fitness franchise in achieving its goal of having more than 1,100 open studios worldwide by the end of 2018.
Canton, Mass. — Dunkin’ Brands Group, Inc., the parent company of Dunkin’ Donuts and Baskin-Robbins, has promoted three executives to vice president roles. The promotions include Brian Gilbert to vice president, retail business development; Frank Barone to vice president, financial management & business analytics; and Mathias Piercy, to regional vice president, south central.
Greensboro, N.C. — Kathie S. Niven has been named president of Greensboro, N.C.-based Biscuitville FRESH SOUTHERN®. She joined Biscuitville in 2011 and most recently served as the company’s chief brand officer. In conjunction with the promotion of Niven, Kristie Mitchell has been promoted to vice president of brand and marketing.